Mind Over Money is a prime time television series for TVNZ1 commissioned by Kiwibank and created by Ruckus. It out-rated The Bachelor, The Block and My Kitchen Rules.

The series garnered loads of press - the cover of the Listener, Sunday Magazine and The TV Guide as well as NBR and Idealog articles and a positive story on Radio New Zealand’s Mediawatch.

Mind Over Money was nominated for a handful of awards: at the TVNZ Marketing Awards it was nominated in the Overall Excellence Category and won the Banking Sector Award. It won a Stoppie in the Branded Content category as well as being nominated in the Bravery category! And the series was nominated in the StopPress Hotlist for Hottest TV Show (Factual).

But more importantly for Kiwibank it changed customer behaviour!